Crypto Platform Wirex Expands Wallet Offerings

Cryptocurrency platform Wirex said it has expanded some features of its non-custodial wallet, allowing users to add NFTs, buy cryptocurrency and make payments using Apple Pay and Google Pay.

As the company said in a news release Tuesday (May 17), the expansion also offers new alternative payment methods to customers in India, Malaysia, Indonesia and Portugal.

“The Wirex Wallet has already proven popular with hardcore crypto fans as well as mainstream users,” said Pavel Matveev, the company’s co-founder and CEO. “With NFT ownership growing at an unprecedented rate, the addition of NFTs to the Wallet will connect NFTs to the real world and give added layers of security and trust like never before to them.”

The company said Wirex Wallet holders can now store and hold NFTs on multiple blockchains purchased from marketplaces like OpenSea. In addition to more 100 cryptocurrencies, this feature lets users store all their blockchain-based assets on one platform.

Wirex also said it is launching new features to make it easier to purchase cryptocurrencies, letting users directly purchase cryptocurrency on multiple blockchains in-app through a partnership with uTorg. The company said the feature provides “a direct on-ramp” for buying tokens on the Ethereum, Fantom, Avalanche, Polygon and Binance Smart Chain blockchains.

Last week, Wirex announced it had more than 150,000 registrations on its cryptocurrency app that launched in the U.S. six weeks ago. It also said it will work with Visa on a crypto-backed card that provides a suite of payment and crypto-related services.

See also: Wirex, Visa Team on Crypto-Backed Visa Card

“Regardless of age, background or experience, we’re endeavoring to enable mainstream users to take advantage of the benefits of crypto in the everyday,” said Wirex USA Managing Director Harold Montgomery in the announcement.

Learn more: Wirex on the Challenges and Potential of Cryptocurrency

In a recent interview with PYMNTS, Tony Lees, Wirex’s chief product officer, said that as the world becomes cashless, cryptocurrencies will play an important role.

“There are huge benefits to crypto payments, namely lower fees, faster payments as well as making cross-border payments much easier and cheaper, making them a hugely important alternative to traditional finance,” he said.