“It’s more transparent. It’s fair. It’s natively on-chain. It’s, to be blunt, better for privacy,” said Garcia Martinez, CEO of Spindl, whose core service is attribution. “We’re not using weird, sketchy Web2 data,” such as consumers’ browsing history or their personal information, to target campaigns – just on-chain transactions, which are already public.
Trusted Editorial content, reviewed by leading industry experts and seasoned editors. Ad Disclosure London Stock Exchange Group (LSEG) has launched...
Trusted Editorial content, reviewed by leading industry experts and seasoned editors. Ad Disclosure According to Bloomberg, Ant Digital Technologies has...
Trusted Editorial content, reviewed by leading industry experts and seasoned editors. Ad Disclosure Japan Post Bank is moving toward a...
Trusted Editorial content, reviewed by leading industry experts and seasoned editors. Ad Disclosure A Bitcoin-focused company based in Paris wants...
Trusted Editorial content, reviewed by leading industry experts and seasoned editors. Ad Disclosure Ripple has teamed up with Japan’s Web3...
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